Increase business relationships in mature markets and identify growth opportunities in countries with strong growth potential – these are the Fédération’s objectives. Around 400 business get help every year with their export projects.
The Fédération organises* trade shows, prospecting missions, and French pavilions in line with priority markets and specific objectives. It also manages an annual subsidy program* to help fashion brands participate in the most important international trade fairs.
The Fédération has set up an action plan in France to help fashion brands develop in specific markets. The plan includes:
- Monitoring growth markets
- Organising meetings between fashion brands and international distributors*
- Country-focused events with information on the particular characteristics of a country’s business and administrative culture
- A platform to connect sales agents and fashion brands
* With support from DEFI
Anne-Laure Druguet – Project Director
Herve Huchet – Project Director