Some good news!
Some good news!
As you know, DEFI, the organisation that finances a major part of the fashion industry’s group activities, was in danger after a significant drop in funding in 2018.
When Agnès Pannier-Runacher, the Secretary of State for the Ministry of the Economy, presented the Cattelot-Grandjean-Tolo Report (named for Anne-Laure Cattelot, a Nord Deputy; Bruno Grandjean, President of the Alliance pour l’Industrie du Future; and Jean-Pierre Tolo, President of the Fédération de la Maroquinerie), she underlined the critical role Committees for Promotion and Development (DEFI is for the apparel sector) play and the importance of their continuation.
This is excellent news, since a part of the government recently intended to either cancel or drastically limit DEFI financing. Our supporters’ combined energy in communicating and listening as well as the mobilisation of all our professionals was essential in convincing the government to not undermine this efficient organisation.
It must be stressed, as I wrote in my September 2018 editorial, that DEFI, a tool for collective action, is irreplaceable for helping businesses.
It’s not possible here to give a detailed description of DEFI’s activities. Every year the organisation finances over 500 participations in trade shows (over 300 for women’s ready-to-wear) in New York, Berlin, London, Milan, Kiev, Moscow, Shanghai, and Taiwan. There are also numerous international activities, including meetings in Paris where we invite agents and showrooms – and many of you participate.
DEFI boosts the industry by backing its efforts to support the development of young (and not so young) brands, keeping Paris the world’s uncontested fashion capital. It contributes to preserving, passing on, and showcasing expertise by supporting institutions across France with proven national and international influence, for example the Musée des Arts Décoratifs in Paris, the Festival International de la Mode in Hyères, and the FashionTechDays in Lille. DEFI fosters both technological and digital innovations. It helps businesses to adapt and supports the emergence of cutting-edge startups that combine design and innovation. It also encourages the transition to a pro-environment and ethical philosophy.
In short, DEFI is indispensable. It’s the cornerstone of a complex ecosystem that makes France the world’s fashion country and Paris the capital of creativity.
In this respect, the Cattelot-Grandjean-Tolo Report includes several ideas to improve the collective tools that serve businesses (the Comités de Promotion et de Développement, the Centres Techniques Industriels, and the organisations that guide businesses towards future practices).
The Fédération would like to warmly thank the Report’s authors as well as the government.
Pierre-François LE LOUËT